BUSINESS ESSENTIALS CAREER BUILDER COURSE

A streamlined business start-up course for beauty, wellness, and service-based professionals.

Course Overview

The Essential Career Builder Course is a condensed version of our flagship Master Career Builder Program—designed for motivated students who want to launch a real business with strong fundamentals, without yet committing to a full website build or extended mentorship.

This is not a hobbyist’s crash course. It’s the essential playbook for anyone serious about turning their skills into a legitimate, income-generating business. The course delivers everything you need to operate with credibility, including legal setup, starter branding, and a professional online presence. You’ll move with clarity, guided by one-on-one coaching and structured tools that help you build a real business—not just a side hustle.

For those looking for deeper coaching, advanced marketing, and a fully custom-designed brand and website, our Master Business Program offers full-spectrum training. But if you're not ready to become a Master Business Owner just yet—at the very least, start here.

Learning Objectives

Legally structure and register your business
Establish your domain, email, and brand presence
Create a custom logo and starter brand identity
Develop a client-ready bio and business profile
Set up your Google Business Profile and social media
Receive business coaching and a personalized launch roadmap

Curriculum Breakdown

Step 1 – Business Foundations

Learn how to properly form your business and establish key operations.
Business name and service model
Legal structure (LLC or Sole Proprietor), EIN setup
Business banking, email, and domain setup
Personalized launch timeline and orientation

Step 2 – Brand Identity Development

Build a professional brand that communicates your value.
Custom logo and color palette
Brand voice, mission statement, and client avatar
Messaging frameworks for bios and service descriptions
Branding review session with expert feedback

Step 3 – Online Presence Setup

Create visibility and client trust through your digital footprint.
Google Business Profile setup
Instagram and TikTok business profile creation
Branded bio and business description
Three custom social media templates to launch your presence

Step 4 – Business Coaching & Launch Prep

Receive expert support to align your business goals and client strategy.
Two private business coaching sessions
Intro to pricing strategy and consultation flow
Launch checklist and startup guide

Materials & Equipment Needed

Laptop or tablet with Wi-Fi

A custom business domain and professional email are provided at no charge for the first year. Domain renewals are available annually at a rate of $25 per year.